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My parents really like to purchase things for my sister, my niece, and me that we wouldn’t normally buy on our own.  A number of years ago, my sister and niece both asked for designer handbags for Christmas, and my mom had so much fun shopping and purchasing their bags, and they have really enjoyed carrying those bags, that a new tradition began where my parents bought them an expensive bag every Christmas and birthday.

There is such a big difference between the way a custom-made dress shirt looks and holds up when compared to mainstream brands.  Obviously, you pay a premium for custom-made dress shirts, but because they are custom-made for you, they fit properly.  Plus, no corners are cut.  For instance, many mass-manufactured dress shirts use adhesive around the seams of the pockets, collar, and cuffs, and because the adhesive weakens over time, the shirt simply won’t last as long or look as crisp as a custom-made dress shirt. 

When you drop off your dress shirts to be laundered, we always ask if you’d like them to be starched.  If you do, we separate them from those that aren’t going to receive starch, both batches are laundered according to specifications with the shirts receiving starch getting it through a separate cycle, then all shirts meet back up at the finishing department.  But what exactly is starch and what purpose does it serve?